By Mark Curcio
Acquiring vehicles from private sellers is more challenging than appraising a trade-in as there is no new sale to offset pricing, and auction bidding is contingent on what other bidders are willing to pay for a vehicle. This is why having an accurate and effective appraisal processes is important.
What are the benefits of effective follow up with private sellers about their used cars? For one, you have a chance to be the seller’s advocate. You also create top of mind awareness, and you can be there for the consumer when the time is right for him or her. Enjoy this video preview of our monthly best practices and training webinar.